Why do you need Paid Marketing?
“Build it, and they will come.” Many businesses believe that to be true for their websites. The reality is that you need the right digital marketing techniques to make your website stand out from the crowd. Climbing organic search rankings can take months or years. While organic search is the long-term way to go, there is a need for immediate results. This is where Paid Ads come into the picture.
Webfries can help you develop a well-planned paid marketing campaign for your business. We design and implement a highly targeted paid strategy for you to drive qualified leads your way.
Generate Qualified Leads with PPC Ads
For lead generation and customer acquisition, PPC ads are the undisputed kings. However, getting started with paid ads takes time and efforts. When not done right, there are plenty of chances that you can end up wasting your budget. This is why you need the help of expert PPC management companies like Webfries.
Whether this is your first time trying out paid ads or a more established business looking for end-to-end PPC services, Webfries has the right PPC management solution in Gurgaon. We help you grow your business with our team of experienced PPC ad specialists.
What makes Webfries Different?
We Focus on Leads and not Clicks.
With the global economy in turmoil, now is not the time to blow your PPC budget on campaigns that don’t deliver. Sadly, the majority of PPC campaigns today are giant money pits that generate plenty of impressions and clicks, but fail to build qualified leads.
Webfries is changing that with our well-planned PPC campaigns. We charge you only for the results that you get and not for the time we spend on managing your paid campaigns.
We don’t do Guesswork. We do Data.
What if you could get a sneak peek into your competitors paid marketing techniques to see what works for them and what doesn’t? We do that and much more by using powerful tools like SEMRush, Google Insights, SpyFu and more. A lot of time on our paid campaigns is spent on analysing data so that we can tailor your campaigns for the best results.
We Focus on Metrics that Matter.
Pay-Per-Click advertising can become expensive if you don’t know what you’re doing. A properly managed campaign is the best way to get the maximum returns for your money. At Webfries, we ensure that your keyword targeting is spot-on to deliver the best results.
Whether you’re targeting a local audience or audience in a specific niche, we show your ads to your target audience, thereby making your budget more efficient. Our Smart PPC Ad Management campaigns give you a leg up on your competitors.
We design custom PPC Marketing Strategies.
We develop a custom paid ads marketing strategy for each of our clients. This includes all the relevant advertising networks and not just Google. We then refine the strategy to cover search engine networks, paid social media, display networks, remarketing, and content discovery networks.
As full-service digital marketers, data is at the core of all our marketing campaigns. We optimise your ads in real-time to ensure that you’re targeting the most relevant audience.
We are more than your Advertisers. We are your Partners.
You know your business best. This is why we first take time for a deep understanding of your business model. We then identify your online marketing objectives. Armed with that knowledge, we work on creating a campaign that brings you the best results. Whether you’re looking to improve your conversion rates, generate qualified leads or improve click-through rates, our PPC campaigns are aligned to your goals.
Do You Want To Grow Your Business?
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PPC Advertising FAQs – A Few Questions Our Clients Ask Us
Can you take over our existing PPC campaign?
Yes, we can. Whether you’ve been managing the paid ads of your business on your own, or you want us to take it over from your existing PPC company, we most certainly can. Before we begin, the first step we do is – carry out an audit of your current campaign setup.
We evaluate whether it would be better to set up a new campaign or make changes to your existing one. If we find that your current campaign has been set up well based on industry best practices, we evaluate the historical performance benchmarks and improve on it.
The KPIs we focus moving forward are – cost per conversion, conversion rate, quality scores, click-through rates (CTRs), impression share among several others.
What is the cost of a typical PPC campaign?
We don’t charge a fixed cost. Instead, the cost of your budget depends on the number of leads that you generate from the campaign.
How long should I wait before I see results?
Ideally, our clients see returns anywhere from a couple of weeks to a few months. Generally, all our clients begin seeing results from Google Ads within one or two weeks. If you’re an ecommerce company, you can see more sales within this timeline. If you’re a service-oriented business, you can see more enquiries within this timeframe.
Can you work on a non-English campaign?
Yes, Not a problem. We’ve run several PPC campaigns for companies all across India and overseas. For the ad copies of non-English campaigns, we hire a team of freelancers to help us out and provide ongoing support.
Will I be charged for fraudulent clicks from bots and competitors?
We have several ways to detect fraudulent clicks and manage them. For small PPC campaigns, we go through the inbuilt reports to find the number of “invalid clicks.” As one of the most experienced PPC management companies in Gurgaon, we know that click-fraud varies from one campaign to another. So we investigate each campaign on a case-by-case basis to decide if you need a dedicated click fraud tool. For larger campaigns, we make use of click fraud tools by default to claim a full refund.
Can you work with our in-house team?
Yes. We are ready to work in conjunction with your in-house team. Your team will handle the daily and ongoing management aspects of the campaign, while we provide strategic consulting, suggestions and guidance on a weekly/monthly basis.