Webfries (Gurgaon – India)
403, 4th Floor, OCUS Quantum,
Sector-51, Gurgaon, India (122003)
+91 124 4373-413, +91 124 4382-633
“A bad website is like a flat tire. You cannot move forward until you change it.”
Before we begin this week’s article, here’s a quick question – what is your No.1 priority when building a website for your business? Do you want a cool design with flashing effects? Or do you want the cheapest theme?
As the top web design company in Gurgaon, with over a decade of experience – we believe that both functionality and user experience are the two pillars of great web design.
A great website is one that is both beautiful and functional.
When it comes to web design, you can take multiple approaches: minimalistic, classy, vibrant, playful, modern, sleek, and more. While the design choice depends mainly on your brand’s personality, niche, and line of work, there are specific ground rules that apply to all. We’ve gathered simple Web Design Agency pro tips to make your site stand out from the crowd.
The homepage should communicate your brand’s identity and core message instantaneously. After all, no one has the time or patience to read every single line of text. Instead, your audience is more likely to quickly scan the page, picking on key points.
Here are a few design tips to keep your homepage clean and clutter-free:
There’s a concept called “visual hierarchy” in design. By using this technique, you can effectively point the attention of site visitors to certain elements. It’s like laying a breadcrumb trail for your audience to follow.
Here are a few elements to establish visual hierarchy:
Aim for easy readability – your audience must find it very easy to skim read and effortlessly scan the words and phrases on your site. Here are a few fundamental rules to achieve easy readability:
Ease of navigation is what makes your site functional and user-friendly. You must make it easy for your audience to find what they are looking for immediately. Additionally, the right navigation layout makes it easy for search bots to index your pages, thereby boosting your page rankings.
Your visitors should be able to enjoy your site on all devices – big or small. A responsive web design that works on all screen sizes is an absolute MUST!
Hire a professional Web Design Agency. Yes, it’s possible to design a website on your own using readily available online templates and free design software. But, the quality and functionality of a professionally designed website just cannot be matched. Experienced Web Design Agency like Webfries can help you analyse your audience, and create a compelling UI and UX to help you achieve your business and marketing goals.
Remember, you get only one chance to make a favorable impression on your target audience. Get it right with the right Web Design Agency!