Internet world is with full of E-commerce platforms now, majority of products and services have started selling on digital world. Importance of it doesn’t need any mention. Packed space doesn’t mean that tricks of the trade are very common. It still takes a lot from the designer and developer to come up with great results and create a unique identity in the domain. There are multiple things considered while developing an e-commerce site right from design, development, keeping it safe and secure, rugged hosting etc. These silent features make your website speak loud in the cluttered market and ultimately making you a winner.
In this article we have covered some prime features which you must incorporate in the website you are planning next. Basic parameters like keeping it attractive, ease of use and navigation which are must have’s is not covered below and considered its already taken care of.
#1 Does it load lightning fast?
Before the launch, make sure your website is loading really quickly (> 3 secs) on the test server, once live end users will love it, google will love it. There are multiple online tools to run the page load test. This is one factor which must be considered very seriously. End users check the site on phone, though 4G is there however majority still is checking on EDGE (2G). Make it quick, quicker or preferably quickest.
#2 Play intelligently and capture Frequently asked questions in a separate section
FAQ section is a great way of improving overall customer experience. Most of the customer support related topics can be covered in it. For any small query, user wouldn’t reach out to you.
#3 Mobile, mobile everywhere
These days’ major sales are happening on mobiles phones, people are doing the purchase by visiting the sites on their smartphone devices. Keep the site responsive making it easy for the consumers to visit your site and do the seamless purchasing.
#4 Customer Reviews
Consumers make up their mind after checking the reviews and ratings about the product, it makes their life easier. So many choice is available, to make the informative decision it plays an important role. It’s imperative to get all sorts of reviews outstanding to worst, its
#5 Keep the Exit point simple
Maintain simplicity at the checkout, yet it should remain very secure. Don’t keep any unnecessary things on this page. Experience which is created during the buying journey should not falter at this last leg.
#6 Product Photos
“Jo dikhta hain, who biktaa hain” – end users create a perception about quality of the product by checking out the pics. It is utmost important that optimum sized images be used to showcase the product. Very high resolution raw image will make the page heavy hence use the optimum one. Different perspective image will do wonders for it.
Webfries IT Solutions Pvt Ltd is a leading web designing company in Gurugram offering e-commerce web enabled services. Ping us for sure in case you are planning to venture into this domain, we will offer great services which is need of the day. We are available on www.webfries.com| call us @ +91 n124 4382-633.